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Describing & Photographing Auction Items


 

Description Suggestions

We all know "a picture is worth a thousand words." Still, a thorough description is appreciated by bidders, since some simply don't have time to ask questions or wait for answers. It is also considerably easier for a seller to offer the information initially, rather than repeatedly respond to a common question.

Most bidders would like to know:

1. Item name and size: for example, the height of a creamer, length of a platter or sauceboat, diameter of a plate, and so forth.

2. If topmarked or custom decoration, include known dining establishment information: name, location, chain or individual restaurant, years of operation, link to an informative site on the internet, or any other relevant information. (Click Patterns link and Logo Identification link at left for list of identification and location resources).

3. Pattern name, if known, type of decoration (underglaze decal or overglaze decal [the difference can be critical to value and authenticity], transfer print, stencil airbrushed [also called stencilair], hand painted, lined, banded, or?) and decoration colors, since color appears differently on various monitors.

4. Body material (for example vitrified china, bone china, or porcelain), thickness (fine, medium, or heavy gauge) and body color (white, off-white, ivory, tan, blue pink, or yellow).

5. Manufacturer and date code.

It is helpful to include the actual date code: letters/numbers and the year equivalent if you can interpret the code. If it is not too difficult, a photo of the backstamp is also appreciated by many bidders, particularly if there is no date code.

Note: because many date codes are often poorly stamped on ware (portions of letters or numbers may be missing), unclear codes should be rechecked with a strong magnifying glass.

6. Condition: flaws and wear are not necessarily visible on the computer monitor or there may be a fault that is not shown in the photographs (e.g., the back or bottom). Honesty is always best, because disappointed buyers probably won't buy again (many have "avoid seller" lists now and some share these lists with other collectors) and they may return the item which is very time consuming. On valuable items it's a good idea to include a photo of cracks and chips for the best clarity.

Damage: chips, cracks, hairlines, crowsfoot, minor or excessive utensil scratches, rust stains.

Wear: is the glaze full gloss, slightly worn, or is the body partially exposed (has dull spots: many, some or a few) or fully exposed (dull overall)? Three 1/8" to 1/4" evenly spaced exposed spots on the bottom are standard (these were glaze spikes caused by firing stilt prongs that have been ground down), unless the piece is dry footed (i.e., glaze was removed from foot before glaze firing).

Manufacturer flaws: glaze defects (pits, pops, skips, spikes, bubbles, or crazing), dark spots under the glaze, decal or transfer print defects (splits or missing a portion).

 

Note: You may also want to read "Restaurant China Item Names" and "Restaurant Ware Is Not Advertising China!".

 

Photograph Suggestions

Comparable pieces generally sell for much more when photographed (rather than simply described) and thus pictures ARE worth a thousand words (or a thousand pennies, nickels, or dimes). Likewise, very good pictures are more useful than mediocre or poor quality photos. It is worth the time to make sure they have sufficient clarity, contrast and brightness. In addition, photos that load quickly are welcomed by bidders. Resizing and cropping increases speed. If you use Windows, this can be easily accomplished by simply pasting photos in the Windows Paint program (supplied free with Windows and usually in the Programs, Accessories folder), cropping tight to edges of item and manufacturer mark (backstamp), and saving as jpeg.

Some feel that at least THREE photos are needed to accompany each listing (photos below courtesy of Pat Carie):

  • Broad view of the entire piece

  • Close-up of a logo or pattern detail

  • Close-up of the backstamp

     

       

Additional photos may be important for any number of reasons. For example, when a pattern includes multiple decorations or a seller wishes to illustrate flaws in order to avoid disappointment and return by bidder.

 


© Barbara J. Conroy
Updated 09/16/06